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Strategic service design


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Strategic service design


Strategic design brings a people-centered approach to the creation of strategy and transformation. 

Design is inherently human centered which means that strategies resonate with staff and customers alike resulting in faster embedding and uptake.

Our approach opens up new possibility where none was previously accessible using an optimistic and can-do approach.

The different ways of thinking, ways of doing, and ways of being that come as part of our approach can give you greater levels of agency and control over your destiny and futures.

Service design is the deliberate and intentional, people-centered design of services in the context of end to end ecosystems.

It is deliberately human centered so that staff and customers alike are considered in the design activities resulting in services that are easier to deliver, focused on customer delight, and well aligned to organizational purpose, drivers and objectives. 

Our approach to service design is strategic and holistic in breadth, customer and organizational in its depth, and clear and actionable so it results in meaningful change.
 

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Why Strategic Service Design


Why Strategic Service Design


Strategic Service Design can help bring new ways of thinking to existing challenges.

Better Staff and Customer Experiences

Human-led strategy for to create new organizations that attract and retain the best people while efficiently delivering the best customer experiences.

PROFITABLE GROWTH AND SCALABILITY

Designing and communicating new business models to help unite people in the right direction so that new businesses and services are built for profitability and designed for scale.

CUSTOMER RETENTION AND ADVOCACY

Retain your profitable customer and help them become advocates for you and your services – Value delivered well opens up opportunities to reduce cost of sale and increases the lifetime value of your customer to your business.

Our ways of working with you are incredibly collaborative with the opportunity to work together by co-locating with you. This extends to your actual involvement in undertaking research and design with us. 

This way of working results in a transfer of explicit and tacit knowledge and capability to you so that our strategic service design thinking and doing gains more traction in your organization.