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Experience Architecture

Experience Architecture

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Experience Architecture

Consistently delivering a service offering that not only matches your competitors, but delights customers and exceeds their expectation - is a company-wide undertaking, and certainly not something left to Customer Service, Marketing or IT alone to deliver.  Experience Architecture provides a means to understand the customer centric, cross-functional, ‘joined up’ view of all necessary contributors to achieve outstanding customer experience.

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Fusing Design with Enterprise Architecture

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Fusing Design with Enterprise Architecture

In progressive organisations much attention is given to a desired customer experience, with service designers fashioning digital and physical interactions to satisfy and delight. We have found there is often a disconnect between the experience vision and the ability for the organisation to execute

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